Last updated: 10 January 2026

Everest Active Pty Ltd (ABN: 66 199 047 766) (“Everest Active”, “we”, “us”, or “our”) operates https://everestactive.com.au, including all related websites, online stores, content, features, tools, products, and services (collectively, the “Services”). Our Services are powered by Shopify, which provides the e-commerce platform that enables us to sell our products and services to you.

This Privacy Policy explains how we collect, use, store, disclose, transfer, and protect your personal information when you interact with our Services. If there is any conflict between this Privacy Policy and our Terms of Service, this Privacy Policy prevails in relation to personal information. By accessing or using our Services, you acknowledge that you have read, understood, and agree to this Privacy Policy.

1. Legal Scope & Compliance
This Privacy Policy is designed to protect both our customers and our business. We comply with applicable privacy and data protection laws, including but not limited to the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).Where applicable, we also comply with international privacy laws such as the GDPR (EU/UK), CCPA/CPRA (California), PIPEDA (Canada), the New Zealand Privacy Act, and relevant Asia-Pacific privacy laws. Where local laws provide additional rights or protections, those laws will apply.

2. Business Protection & Enforcement
Everest Active operates in a digital environment where security, fraud prevention, and brand protection are essential. To protect our business, customers, and systems, we reserve the right to monitor activity on our Services for misuse, fraud, unauthorised access, or illegal conduct. We may restrict, suspend, or terminate access to our Services where violations or risks are identified. We also reserve the right to protect and enforce our intellectual property, including trademarks, designs, branding, content, systems, and business assets. Use of the Services constitutes consent to these business-protective measures.

3. Personal Information We Collect
Personal information is information that identifies, relates to, or can reasonably be linked to an individual. The type of personal information we collect depends on how you interact with our Services.

3.1 Information You Provide Directly
We collect personal information when you voluntarily provide it to us. This occurs when you create an account, place an order, request a refund, contact customer support, subscribe to marketing communications, or submit reviews or feedback. Information collected may include your name, address, email address, phone number, billing and shipping details, account login information, order history, and communications with us. Providing certain information is required to access key features of the Services. If you do not provide required information, some features may be unavailable.

3.2 Information Collected Automatically
When you visit or use our Services, certain information is collected automatically. This may include your IP address, general location, device type, browser, operating system, and interaction data such as pages visited, time spent, clicks, and navigation paths. We also use cookies, pixels, SDKs, and similar technologies. This information helps us operate the website, improve performance, enhance user experience, and protect against fraud or cyber threats.

3.3 Information from Third Parties
We may receive personal information from trusted third parties. These include Shopify, payment processors, shipping and fulfilment providers, marketing and analytics partners, and fraud prevention services. Third-party providers are required to process personal information lawfully and securely.

4. How We Use Your Personal Information
We use personal information only for legitimate business purposes.

4.1 Operating the Services
Personal information is used to process orders, payments, and deliveries. It allows us to manage customer accounts, remember preferences, and provide customer support. It is also used to handle returns, exchanges, refunds, and warranty claims.

4.2 Marketing & Business Growth
We may use personal information to send promotional emails, product updates, and special offers. Marketing communications are optional, and you may unsubscribe at any time. We may also use information to display interest-based advertising and measure campaign performance.

4.3 Security & Legal Protection
Personal information is used to detect, investigate, and prevent fraud, misuse, and unauthorised access. It helps protect our systems, customers, and intellectual property. We may also use personal information to comply with legal obligations or respond to lawful requests from authorities.

4.4 Improvement & Analytics
We analyse usage data to understand how our Services are used. This helps us improve website functionality, product offerings, and customer experience. It also supports internal reporting and business planning.

5. Cookies & Tracking Technologies
Cookies and similar technologies are used to operate and secure our Services. They help remember preferences, analyse traffic, and improve functionality. Cookies may also be used for advertising and fraud prevention. You may disable cookies through your browser settings, but some features may not function correctly.

6. Disclosure of Personal Information
We may disclose personal information to service providers who help us operate our business. This includes Shopify, payment processors, logistics partners, marketing providers, analytics services, and IT providers. We may also disclose information to regulators, courts, or law enforcement where required by law. In the event of a merger, acquisition, or business restructuring, personal information may be transferred as part of that transaction. We do not sell personal information for profit.

7. Targeted Advertising & Opt-Out Rights
In some jurisdictions, sharing information for advertising purposes may be considered “sharing”. You may opt out of targeted advertising by enabling Global Privacy Control (GPC) signals in your browser. You may also contact us directly to exercise you opt-out rights.

8. Children’s Privacy
Our Services are not intended for children under 16 years of age. We do not knowingly collect personal information from children. If you believe a child has provided personal information to us, please contact us so it can be removed.

9. Data Security
We implement technical, administrative, and physical safeguards to protect personal information. These measures are designed to protect both users and our business systems. However, no method of transmission or storage is completely secure, and absolute security cannot be guaranteed.

10. Data Retention
We retain personal information only for as long as necessary. Retention depends on legal obligations, contractual requirements, fraud prevention, dispute resolution, and legitimate business needs. When personal information is no longer required, it is securely deleted or anonymised.

11. Your Rights
Depending on your location, you may have rights to access, correct, or delete your personal information. You may also have rights to data portability, restriction of processing, or withdrawal of consent. You may opt out of marketing communications at any time. We may need to verify your identity before processing requests and may lawfully refuse requests where permitted.

12. International Data Transfers
Your personal information may be stored or processed outside your country of residence. This may include Australia, Asia, the EU/UK, the United States, Canada, and New Zealand. Where required, we rely on lawful safeguards such as Standard Contractual Clauses.

13. Limitation of Liability
You are responsible for keeping your account credentials secure. Everest Active is not liable for losses caused by user negligence or unauthorised third-party access. We reserve all legal rights to protect our business, Services, and intellectual property.

14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Changes take effect when posted on this page. Continued use of the Services constitutes acceptance of the updated policy.

15. Contact Us
📧 admin@everestactive.com.au

16. Governing Law
This Privacy Policy is governed by the laws of Victoria, Australia, subject to mandatory local laws where applicable.